"You are what you do, not what you say you’ll do." - Carl Jung

Actions Speak Louder Than Words.

A fundamental truth about human nature and personal integrity., our true character is revealed through our actions rather than our promises or intentions.

The Gap Between Intention and Action

Many of us have experienced the disconnect between what we say we value and what our behaviors actually demonstrate. We might proclaim dedication to health while consistently choosing comfort over exercise. We might speak passionately about environmental concerns while making few sustainable choices in our daily lives. There is a gap between stated values and lived behavior.

Identity Through Action

Our identity is shaped not by our declarations but by the cumulative effect of our choices and behaviors. The person who consistently shows up for others builds an identity as reliable and caring. The individual who repeatedly postpones important tasks despite promising otherwise gradually constructs an identity characterized by procrastination.

The Self-Deception Trap

It's remarkably easy to maintain a positive self-image based on our good intentions rather than our actual behaviors. We comfort ourselves with thoughts of "I'm the kind of person who would help" rather than confronting the reality that we didn't actually help when given the opportunity.

Living with Authenticity

Embracing this wisdom invites us to live with greater authenticity by:

  • Aligning our actions with our stated values

  • Making commitments we genuinely intend to fulfill

  • Evaluating ourselves based on patterns of behavior rather than intentions

  • Recognizing that meaningful change requires altered actions, not just changed thinking

The Visual Brand

The Visual Brand (TVB) is a Metro New York based brand innovation studio, the second generation of a successful NYC based studio founded by branding veteran Randy Herbertson. TVB works with leading and emerging local, national and international brands and companies in well-established practice areas including insight development and brand and messaging foundation, and full service design from packaging, motion design, industrial and environmental design to print, video/tv and digital. Grown in the digital era, TVB leverages and builds on leading edge technology across its practice areas. TVB has a multinational presence and native bi-lingual capabilities with a close partnership in Latin America.

https://thevisualbrand.com
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